Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirty.

By: Lovelock, Christopher HContributor(s): Wirtz, JochenPublication details: Pearson/Prentice Hall 2004Edition: 5th edSubject(s): Service industries - Asia - Marketing | Service industries - Asia - Management | Customer services - Asia - MarketingLOC classification: HD9980.5 | Lov.
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Item type Current library Call number Status Date due Barcode
Open Book Shelf Open Book Shelf HELP UNIVERSITY (HU)
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HD9980.5 Lov. (Browse shelf (Opens below)) Available H000508
Open Book Shelf Open Book Shelf HELP UNIVERSITY (HU)
New Materials Shelf
HD9980.5 Lov. (Browse shelf (Opens below)) Available H000510

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