Marketing management : text and cases / Rajiv Lal, John A. Quelch and V. Kasturi Rangan.

By: Lal, RajivContributor(s): Quelch, John A.; Rangan, V. KasturiPublication details: McGraw-Hill 2005Subject(s): Marketing - Management | Marketing - Management - Case studiesLOC classification: HF5415.13 | Lal.
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HF5415.13 Lal. (Browse shelf (Opens below)) Available H004931
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HF5415.13 Lal. (Browse shelf (Opens below)) Available H004933
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HF5415.13 Lal. (Browse shelf (Opens below)) Available H004932
Open Book Shelf Open Book Shelf HELP UNIVERSITY (HU)
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HF5415.13 Lal. (Browse shelf (Opens below)) Available H004934

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