Services marketing : an Asia-Pacific and Australian perspective / Christopher Lovelock, Paul Patterson, Rhett Walker.
Publication details: Pearson/Prentice Hall 2004Edition: 3rd edSubject(s): Service industries - Australia - Marketing | Service industries - New Zealand - Marketing | Customer services - Australia - Marketing | Customer services - New Zealand - MarketingLOC classification: HD9980.5 | Lov.Item type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HD9980.5 Lov. (Browse shelf (Opens below)) | Available | H011959 |
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