Transforming your go-to-market strategy : the three disciplines of channel management / V. Kasturi Rangan with the research assistance of Marie Bell

By: Rangan, V. KasturiContributor(s): TitlePublication details: Harvard Business School Press 2006Subject(s): Marketing channels - Management | Business logistics | Physical distribution of goodsLOC classification: HF5415.129 | Ran
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HF5415.129 Ran (Browse shelf (Opens below)) Available H004843

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