Integrated marketing communications in advertising and promotion / Terence A. Shimp
Publication details: Thomson / South-Western 2007Edition: 7th edSubject(s): Communication in marketing | Sales promotionLOC classification: HF5823 | ShiItem type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HF5823 Shi (Browse shelf (Opens below)) | Available | H011983 | |
Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HF5823 Shi (Browse shelf (Opens below)) | Available | H003324 |
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