HELP Learning Resource Centre catalog › Details for: Personality not included : why companies lose their authenticity and how great brands get it back /

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Personality not included : why companies lose their authenticity and how great brands get it back / Rohit Bhargava

By: Bhargava, RohitPublication details: McGraw-Hill 2008Subject(s): Branding (Marketing) | Authenticity (Philosophy)LOC classification: HF5415.1255 | Bha

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.1255 Bha (Browse shelf (Opens below))	Available		H014115
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF5415.1255 Bha (Browse shelf (Opens below))	Available		H012851

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