Your search returned 71 results.

1.
Marketing research : text and cases / Harper W. Boyd, Ralph Westfall & Stanley F. Stasch.

by Boyd, Harper W | Westfall, Ralph; Stasch, Stanley F.

Edition: 6th ed.Publication details: Irwin 1985Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Boy. (1).

5.
Know your customer : using practical research for profit / Donald M. Vogelaar.

by Vogelaar, Donald M.

Publication details: Prentice Hall 1992Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Vog. (1).

6.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.

by Kinnear, Thomas C., 1943- | Taylor, James R.

Edition: 4th ed.Publication details: McGraw-Hill 1991Availability: Items available for loan: HELP ACADEMY (HA)Call number: HF5415.2 Kin. (1), HELP UNIVERSITY (HU)Call number: HF5415.2 Kin. (1).

7.
Marketing research : methodological foundations / Gilbert A. Churchill.

by Churchill, Gilbert A.

Edition: 6th ed.Publication details: Dryden Press 1995Availability: Items available for loan: HELP ACADEMY (HA)Call number: HF5415.2 Chu. (1).

8.
Practical marketing research : an integrated global perspective / Neil Bruce Holbert, Mark W. Speece.

by Holbert, Neil Bruce | Speece, Mark C.

Publication details: Prentice Hall 1993Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Hol. (2).

9.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.

by Kinnear, Thomas C | Taylor, James R.

Edition: 5th ed.Publication details: McGraw-Hill 1996Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Kin. (3), ELM LIBRARY (ELM)Call number: HF5415.2 Kin. (1).

10.
Exploring marketing research / William G. Zikmund.

by Zikmund, William G.

Edition: 6th ed.Publication details: Dryden Press 1997Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Zik. (2).

11.
Marketing scales handbook : a compilation of multi-item measures / Gordon C. Bruner, Paul J. Hensel.

by Bruner, Gordon C | Hensel, Paul J.

Publication details: American Marketing Association 1994Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Bru. (1).

13.
Do your own market research / Paul N. Hague, Peter Jackson.

by Hague, Paul N | Jackson, Peter.

Edition: 3rd ed.Publication details: Kogan Page 1998Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Hag. (1).

14.
Understanding and designing marketing research / John R. Webb.

by Webb, John R.

Publication details: Dryden Press 1994Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Web. (1).

15.
Marketing research : an applied orientation / Naresh K. Malhotra..... [ et al. ].

by Malhotra, Naresh K.

Publication details: Prentice Hall 1996Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Mar. (2).

16.
Internet marketing research : resources and techniques / Ed Forrest.

by Forrest, Ed.

Publication details: McGraw-Hill 1999Availability: Items available for loan: HELP ACADEMY (HA)Call number: HF5415.1265 For. (1), HELP UNIVERSITY (HU)Call number: HF5415.1265 For. (2).

17.
Marketing research : measurement, method and application / Raymond Kent.

by Kent, Raymond.

Publication details: International Thomson Business Press 1999Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Ken. (1).

18.
Marketing research / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 2nd ed.Publication details: Prentice Hall 1998Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Bur. (1). Damaged (1).

19.
Marketing research : an applied orientation / Naresh K. Malhotra..... [ et al.].

by Malhotra, Naresh K.

Edition: 3rd ed.Publication details: Prentice Hall 1999Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Mar. (2).

20.
Marketing research essentials / Carl McDaniel, Roger Gates.

by McDaniel, Carl D | Gates, Roger.

Edition: 3rd ed.Publication details: South-Western 2001Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Mac. (1).

Copyright © 2023 HELP Learning Resource Centre. All Rights Reserved.

Powered by Koha