Your search returned 71 results.

1.
Marketing research / Alvin C. Burns, Ann Veeck

by Burns, Alvin C | Veeck, Ann | PP.

Edition: 9th ed.Publication details: Pearson Education 2020Availability: Items available for loan: FOUNDERS LIBRARY (S2)Call number: HF 5415.2 Bur (1).

2.
Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K | PP.

Edition: 7th ed.Publication details: Pearson Education 2020Availability: Items available for loan: FOUNDERS LIBRARY (S2)Call number: HF 5415.2 Mal (1).

3.
Marketing research / Carl McDaniel, Roger Gates

by McDaniel, Carl | Gates, Roger | BC.

Edition: 11th Asia ed.Publication details: John Wiley & Sons, Inc. 2019Availability: Items available for loan: HELP ACADEMY (HA)Call number: HF 5415.2 Mac (1).

4.
Marketing research / William Zikmund ... (et al.)

by Zikmund, William.

Edition: 4th Asia Pacific ed.Publication details: Cengage Learning Australia Pty Ltd. 2017Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Mar (1).

5.
Marketing research : an applied approach / Naresh K. Malhotra, Daniel Nunan, David F. Birks

by Malhotra, Naresh K | Nunan, Daniel | Birks, David F.

Edition: 5th ed.Publication details: Pearson Education 2017Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Mal (2).

6.
Global marketing research / V. Kumar

by Kumar, V.

Publication details: Sage Publications/Sage Response 2015Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Kum (1).

7.
Social media analytics : effective tools for building, interpreting, and using metrics / Marshall Sponder

by Sponder, Marshall.

Publication details: McGraw-Hill 2012Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.1265 Spo (1), HELP ACADEMY (HA)Call number: HF 5415.1265 Spo (1).

8.
Tilt : shifting your strategy from products to customers / Niraj Dawar

by Dawar, Niraj.

Publication details: Harvard Business Review Press 2013Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.5 Daw (1).

9.
Marketing research / Alvin C. Burns, Ronald F. Bush with international edition contributions by Nilanjana Sinha

by Burns, Alvin C | Bush, Ronald F.

Edition: 7th ed.Publication details: Pearson Education 2014Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF 5415.2 Bur (1).

10.
Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci

by Churchill, Gilbert A | Iacobucci, Dawn.

Edition: 9th ed.Publication details: Thomson/South-Western 2005Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Chu (1).

11.
Leading edge marketing research : 21st-century tools and practices / editors, Robert J. Kaden, Gerald Linda, Melvin Prince

by Kaden, Robert J | Linda, Gerald | Prince, Melvin.

Publication details: Sage Publications 2012Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Lea (1), HELP ACADEMY (HA)Call number: HF 5415.2 Lea (1).

12.
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden, Richard G. Netemeyer, Kelly L. Haws

by Bearden, William O | Netemeyer, Richard G | Haws, Kelly L.

Edition: 3rd ed.Publication details: Sage Publications 2011Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.3 Han (1).

13.
Essentials of marketing research : putting research into practice / Kenneth E. Clow, Karen E. James

by Clow, Kenneth E | James, Karen E.

Publication details: Sage Publications 2014Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Clo (1).

14.
Qualitative consumer and marketing research / Russell Belk, Eileen Fischer and Robert V. Kozinets

by Belk, Russell | Fischer, Eileen | Kozinets, Robert V.

Publication details: Sage Publications 2013Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF 5415.2 Bel (1).

15.
Marketing research for beginners : a practical handbook / Khoo Hong Meng

by Khoo, Hong Meng.

Publication details: Cengage Learning Asia 2012Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Kho (1).

16.
Marketing research : tools and techniques / Nigel Bradley

by Bradley, Nigel.

Edition: 2nd ed.Publication details: Oxford University Press 2010Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF 5415.2 Bra (1).

17.
Marketing research / Carl McDaniel, Roger Gates

by McDaniel, Carl | Gates, Roger.

Edition: 9th ed.Publication details: J. Wiley Asia 2013Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF 5415.2 Mac (1).

18.
Basic marketing research : integration of social media / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 4th ed.Publication details: Pearson 2012Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF5415.2 Mal (1), HELP UNIVERSITY (HU)Call number: HF5415.2 Mal (1), FOUNDERS LIBRARY (S2)Call number: HF5415.2 Mal (2).

19.
Basic marketing research : using Microsoft Excel data analysis / Alvin C. Burns, Ronald F. Bush

by Burns, Alvin C | Bush, Ronald F.

Edition: 3rd ed.Publication details: Pearson 2012Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415.2 Bur (1).

20.
Basic marketing research / Gilbert A. Churchill, Tom J. Brown, Tracy A. Suter

by Churchill, Gilbert A | Brown, Tom J | Suter, Tracy A.

Edition: 7th ed.Publication details: South-Western Cengage Learning 2010Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HF5415.2 Chu (2), HELP ACADEMY (HA)Call number: HF5415.2 Chu (1).

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