HELP Learning Resource Centre catalog › Details for: Why customers really buy : uncovering the emotional triggers that drive sales /

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Why customers really buy : uncovering the emotional triggers that drive sales / by Linda Goodman and Michelle Helin

By: Goodman, LindaContributor(s): Helin, MichellePublication details: Career Press 2009Subject(s): Customer behavior | Marketing - Psychological aspectsLOC classification: HF5415.32 | Goo

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF5415.32 Goo (Browse shelf (Opens below))	Available		H014153

17080

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