Authenticity : what consumers really want / James H. Gilmore, B. Joseph Pine
Publication details: Harvard Business School Press 2007Subject(s): Product management | Consumer behavior | Consumers' preferencesLOC classification: HF5415.15 | GilItem type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HF5415.15 Gil (Browse shelf (Opens below)) | Available | H012205 |
15398
There are no comments on this title.