Promotional strategy : managing the market communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear.
Publication details: Irwin/McGraw-Hill 1994Edition: 8th edSubject(s): Marketing | Advertising | Marketing - ManagementLOC classification: HF5415 | Eng.Item type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HF5415 Eng. (Browse shelf (Opens below)) | Available | H001672 | |
Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HF5415 Eng. (Browse shelf (Opens below)) | Available | H001673 |
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