Marketing management strategies / O. C. Ferrell, Michael D. Hartline

By: Ferrell, O. CContributor(s): Hartline, Michael DPublication details: South-Western Cengage Learning 2011Edition: 5th edSubject(s): Marketing - Management | Strategic planningLOC classification: HF5415.13 | Fer
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HF5415.13 Fer (Browse shelf (Opens below)) Available H017439

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