Pires, Guilherme D.
Ethnic marketing : accepting the challenge of cultural diversity / Guilherme D. Pires and P. John Stanton - Thomson 2005
14528
Marketing - Social aspects
Consumers behavior - Cross-cultural studies
Marketing - Management
HF5414 / Pir
Ethnic marketing : accepting the challenge of cultural diversity / Guilherme D. Pires and P. John Stanton - Thomson 2005
14528
Marketing - Social aspects
Consumers behavior - Cross-cultural studies
Marketing - Management
HF5414 / Pir