Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing / Abaete de Azevedo and Ricardo Pomeranz

By: Azevedo, Abaete deContributor(s): Pomeranz, RicardoPublication details: McGraw-Hill 2008Subject(s): Consumers | Marketing | Customer relationsLOC classification: HC79 | C6Aze
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