Creating market insight : how firms create value from market understanding / Brian D. Smith, Paul G. Raspin
Publication details: J. Wiley 2008Subject(s): Marketing - Management | Marketing - Planning | Problem solving | Organizational effectivenessLOC classification: HF5415.13 | Smi| Item type | Current library | Call number | Status | Date due | Barcode |
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ELM LIBRARY (ELM) New Materials Shelf | HF5415.13 Smi (Browse shelf (Opens below)) | Available | H013597 |
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