Kellogg on advertising and media / edited by Bobby J. Calder

Contributor(s): Calder, Bobby J | J. L. Kellogg Graduate School of ManagementPublication details: J. Wiley 2008Subject(s): Advertising media planning | AdvertisingLOC classification: HF5826.5 | Kel
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HF5826.5 Kel (Browse shelf (Opens below)) Available H013590

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