HELP Learning Resource Centre catalog › Details for: Strategic brand management : building, measuring, and managing brand equity /

Normal view MARC view ISBD view

Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller

By: Keller, Kevin LanePublication details: Pearson 2013Edition: 4th global edISBN: 9780273779414Subject(s): Brand name products - ManagementLOC classification: HD | 69

Average rating: 0.0 (0 votes)

Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HD 69 B7Kel (Browse shelf (Opens below))		Available		H025691
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HD 69 B7Kel (Browse shelf (Opens below))		Available		H023697
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HD 69 B7Kel (Browse shelf (Opens below))	21601065	Checked out	10.10.2019 12:00 AM	H023698
Open Book Shelf	HELP ACADEMY (HA) New Materials Shelf	HD 69 B7Kel (Browse shelf (Opens below))		Available		H025489
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HD 69 B7Kel (Browse shelf (Opens below))		Available		H020720

Previous	No cover image available	No cover image available	No cover image available					Next
Previous	HD69 B7Kel Kellogg on branding : the marketing faculty of the Kellogg School of Management /	HD69 B7Kel (The) breakaway brand : how great brands stand out /	HD69 B7Kel Best practice cases in branding : lessons from the world's strongest brands /	HD 69 B7Kel Strategic brand management : building, measuring, and managing brand equity /	HD 69 B7Kel Strategic brand management : building, measuring, and managing brand equity /	HD 69 B7Kel Strategic brand management : building, measuring, and managing brand equity /	HD 69 B7Kru Brand growth barriers : identify, understand, and overcome them /	Next

23567

There are no comments on this title.

to post a comment.