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Advertising and promotion : an integrated marketing communications perspective / George E. Belch and Michael A. Belch

By: Belch, George EContributor(s): Belch, Michael APublication details: McGraw-Hill 2013Edition: 10th global edISBN: 9789814575119Subject(s): Advertising | Sales promotion | Communication in marketingLOC classification: HF | 5823

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Item type	Current library	Call number	Status	Barcode
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF 5823 Bel (Browse shelf (Opens below))	Available	H021707
Open Book Shelf	ELM LIBRARY (ELM) New Materials Shelf	HF 5823 Bel (Browse shelf (Opens below))	Available	H021708
Open Book Shelf	FOUNDERS LIBRARY (S2) New Materials Shelf	HF 5823 Bel (Browse shelf (Opens below))	Available	H023772

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