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Services marketing : an Asia-Pacific and Australian perspective / Christopher Lovelock, Paul Patterson, Rhett Walker.

By: Lovelock, ChristopherContributor(s): Patterson, Paul; Walker, RhettPublication details: Pearson/Prentice Hall 2004Edition: 3rd edSubject(s): Service industries - Australia - Marketing | Service industries - New Zealand - Marketing | Customer services - Australia - Marketing | Customer services - New Zealand - MarketingLOC classification: HD9980.5 | Lov.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HD9980.5 Lov. (Browse shelf (Opens below))	Available		H011959

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Previous	HD9980.5 Lov. Services marketing : people, technology, strategy /	HD9980.5 Lov. Services marketing : people, technology, strategy /	HD9980.5 Lov. Principles of service marketing and management /	HD9980.5 Lov. Services marketing : an Asia-Pacific and Australian perspective /	HD9980.5 Nor. Service management : strategy and leadership in service business /	HD9980.5 Pal. Principles of services marketing /	HD9980.5 Pay. (The) essence of services marketing /	Next

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