(The) strategy of desire / Ernest Dichter ; with a new introduction by Arthur Asa Berger
Publication details: Transaction Publishers 2002ISBN: 9780765808943Subject(s): Motivation (Psychology) | Persuasion (Psychology)LOC classification: HM | 1201Item type | Current library | Call number | Status | Date due | Barcode |
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Open Book Shelf | HELP UNIVERSITY (HU) New Materials Shelf | HM 1201 Dic (Browse shelf (Opens below)) | Available | H020836 |
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