Your search returned 6 results.

1.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch.

by Belch, George E | Belch, Michael A.

Edition: 4th ed.Publication details: Irwin/McGraw-Hill 1998Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5823 Bel. (1). Damaged (1).

2.
Promotional strategy : managing the market communications process / James F. Engel, Martin R. Warshaw, Thomas C. Kinnear.

by Engel, James F | Warshaw, Martin R.; Kinnear, Thomas C.

Edition: 8th ed.Publication details: Irwin/McGraw-Hill 1994Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415 Eng. (2).

3.
Advertising communications and promotion management / John R. Rossiter, Larry Percy.

by Rossiter, John R | Percy, Larry.

Edition: 2nd ed.Publication details: Irwin/McGraw-Hill 1996Availability: Items available for loan: HELP ACADEMY (HA)Call number: HF5821 Ros. (1), HELP UNIVERSITY (HU)Call number: HF5821 Ros. (1). Damaged (1).

4.
International marketing / Philip R. Cateora.

by Cateora, Philip R.

Edition: 10th ed.Publication details: Irwin/McGraw-Hill 1999Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF1416 Cat. (1).

5.
Essentials of marketing : a global-managerial approach / William D. Perreault, E. Jerome McCarthy.

by Perreault, William D | McCarthy, E. Jerome.

Edition: 8th ed.Publication details: Irwin/McGraw-Hill 2000Availability: Items available for loan: HELP UNIVERSITY (HU)Call number: HF5415 Per. (1).

6.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.

by Etzel, Michael J | Walker, Bruce J.; Stanton, William J.

Edition: 13th ed.Publication details: Irwin/McGraw-Hill 2004Availability: Items available for loan: HELP ACADEMY (HA)Call number: HF5415 Etz. (2), HELP UNIVERSITY (HU)Call number: HF5415 Etz. (1).

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