The four pillars of profit-driven marketing : how to maximize creativity, accountability, and ROI / Leslie H. Moeller and Edward C. Landry ; Theodore Kinni
Publication details: McGraw-Hill 2009Subject(s): Marketing - Management | Communication in marketing | Rate of return | ProfitLOC classification: HF5415.13 | Moe| Item type | Current library | Call number | Status | Date due | Barcode |
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HELP UNIVERSITY (HU) New Materials Shelf | HF5415.13 Moe (Browse shelf (Opens below)) | Available | H013750 |
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