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Brand new justice : how branding places and products can help the developing world / Simon Anholt.

By: Anholt, SimonPublication details: Elsevier Butterworth Heinemann 2005Edition: Rev editionSubject(s): Tourist trade - Marketing | Brand name products - Management | Brand name products - Marketing | Developing countries - Tourist trade - MarketingLOC classification: HD69 | B7Anh.

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HD69 B7Anh. (Browse shelf (Opens below))	Available		H001183

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Previous	HD 66 Whe Creating effective teams : a guide for members and leaders /	HD69 B7Aak Brand leadership /	HD69 B7Aak Brand relevance : making competitors irrelevant /	HD69 B7Anh. Brand new justice : how branding places and products can help the developing world /	HD69 B7Bra Brand culture /	HD69 B7Dav Competitive success : how branding adds value /	HD69 B7Hai. Brand failures : the truth about the 100 biggest branding mistakes of all time /	Next

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