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Essentials of services marketing / Jochen Wirtz by Wirtz, Jochen | PP. Edition: 4th ed.Publication details: Pearson Education Limited 2023Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HD 9980.5 Wir (1), FOUNDERS LIBRARY (S2)Call number: HD 9980.5 Wir (1).
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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz by Lovelock, Christopher | Wirtz, Jochen. Edition: 7th global ed.Publication details: Pearson 2011Availability: Items available for loan: ELM LIBRARY (ELM)Call number: HD9980.5 Lov (2), HELP UNIVERSITY (HU)Call number: HD9980.5 Lov (1), HELP ACADEMY (HA)Call number: HD9980.5 Lov (1), FOUNDERS LIBRARY (S2)Call number: HD9980.5 Lov (4). Damaged (1).
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