HELP Learning Resource Centre catalog › Details for: (The) media handbook : a complete guide to advertising media selection, planning, research, and buying /

Normal view MARC view ISBD view

(The) media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz

By: Katz, HelenPublication details: Routledge 2017Edition: 6th edISBN: 9781138689169Subject(s): Advertising media planning | Mass media and business | Marketing channelsLOC classification: HF | 5826.5

Average rating: 0.0 (0 votes)

Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	HF 5826.5 Kat (Browse shelf (Opens below))	Available		H025466

Previous	No cover image available					No cover image available		Next
Previous	HF5825 Dre Creative strategy in advertising /	HF 5825 Edw How to write copy that sells : the step-by-step system for more sales, to more customers, more often /	HF 5826.5 Ges Media planning and buying in the 21st century : workbook /	HF 5826.5 Kat (The) media handbook : a complete guide to advertising media selection, planning, research, and buying /	HF 5826.5 Kel Advertising media planning : a brand management approach /	HF5827.2 Rie. Positioning : the battle for your mind /	HF5827.2 Rie Positioning : the battle for your mind /	Next

27834

There are no comments on this title.

to post a comment.