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(The) media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen E. Katz

By: Katz, Helen EContributor(s): EMOPublication details: Routledge, Taylor & Francis Group 2022Edition: 8th edISBN: 9780367775568Subject(s): Advertising media planning | Multimedia systemsLOC classification: QA | 76.575

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Item type	Current library	Call number	Status	Date due	Barcode
Open Book Shelf	HELP UNIVERSITY (HU) New Materials Shelf	QA 76.575 Kat (Browse shelf (Opens below))	Available		Q005439

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Previous	QA76.575 Cha Digital media tools /	QA 76.575 Cos Multimedia foundations : core concepts for digital design /	QA 76.575 Cos Multimedia foundations : core concepts for digital design /	QA 76.575 Kat (The) media handbook : a complete guide to advertising media selection, planning, research, and buying /	QA76.575 Med Electronic media : then, now, and later /	QA76.575 Par Principles of multimedia /	QA76.575 Paz Focus on SDL /	Next

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